Customer journey analytics: See your customer journeys more clearly

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Your hub for customer journey analysis

See the full picture

Understanding what’s happening on your website or app usually requires piecing the data from numerous reports and dashboards together. Not any more: we give you a single, user-friendly snapshot of everything from acquisition to struggles to conversion rate.

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Find what causes struggles and abandonment, fast

Don’t get bogged down in endless analysis trying to find and understand digital experience issues. Glassbox surfaces insights and actions to precisely target your analysis, uncover the root cause of an issue and move to remedy it in minutes.

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Prioritize what matters most

Imagine if you could prioritize your digital roadmap based on ROI. With Glassbox, business impact metrics quantify captured or lost revenue across the journey so you can justify investments and allocate resources optimally.

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Go from insight to action

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Journey visualization

The Augmented Journey Map™ visualizes what’s happening across your entire website or app–and why. Quickly segment by audience, dimension or journey step, or navigate from an aggregate view to a relevant session replay.

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AI-driven insights

Glassbox automatically captures every digital event, offering you a treasure trove of data. We use artificial intelligence to analyze it all, flagging struggles, errors or unusual patterns so you can focus on the information that truly matters.

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Business impact metrics

See the real value of each step in your digital journey with integrated revenue metrics that can be customized to your business model. Instantly understand how much value is attributed to each journey or the cost of friction and drop-off to your business.

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Robust filtering

Filter journeys based on over 25 standard dimensions or create your own.
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Node analysis

See how journeys flow from, through or to any page or screen.
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Fully cross-channel

Understand web or mobile app journeys and those that span both.
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One-click integrations

View journeys based on audience segments, VoC feedback or A/B tests.

G2's #1 user-friendly customer journey analytics tool

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*Based on G2 reviews

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Ease of setup

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Ease of use

9.7

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Quality of support

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You're in good company

Digital innovators around the world are leveraging Glassbox to tap contextual insights, eliminate guesswork and put customer delight on repeat.

Look no further

Ready to understand your customer journeys like never before?